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lOMoARcPSD|22689236 TRẮC NGHIỆM QUẢN TRỊ CHIẾN LƯỢCTRẮC NGHIỆM QUẢN TRỊ CHIẾN LƯỢC Quản Trị Học (Trường Đại học Kinh tế - Tài chính Thành phố Hồ Chí Minh)Quản Trị Học (Trường Đại học Kinh tế - Tài chính Thành phố Hồ Chí Minh) Studocu is not sponsored or endorsed by any college or universityStudocu is not sponsored or endorsed by any college or university Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 KAHOOT DAY 1 Question 1: Market research belongs to which business function? Marketing/Sales Fiance Accounting Operations, Production, Logistics HR Question 2: 3P stands for: People, planet, population People, population, profit People, planet, profit People, planet, payment Question 3: One of the benefits of globalization is: Economies of scale Decreased outsourcing Increased union negotiations Increased taxes Question 4: Which of following is a function of Human resource management? Recruitment/Dismissal Compensations & benefits Training and Development All are correct Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 5: KPI stands for: Key Product Indicator Key Performance Indicator Key Profit Index Key Performance International Question 6: Which of the following is a function of Operations, Logistics, Production? Cost efficiency, quality management Meeting customer’s requests R & D (Research & Development) All are correct Question 7: KFC has changed its menu in Vietnam. This is an example of? Localization Mergers and Acquisitions (M&A Mua bán sáp nhập) Consumer protection Market motivation (từ vô nghĩa) Question 8: Which of following is NOT a type of financial statement? (không phải là bảng báo cáo tài chính) Income statement (Profit&Loss) (Bảng báo cáo kết quả hoạt động kinh doanh) Sales and Inventory report (Bảng báo cáo bán hàng và kho hàng) Balance sheet (Bảng cân đối kế toán) Cash flow statement (Bảng báo cáo lưu chuyển tiền tệ) Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 9: The time horizon involved with regard to basic financial planning is usually One year One quarter 3-6 months One month Question 10: Which of the following is NOT a benefit for multinational firms entering Vietnam? Vietnam is a member of many free trade agreements Low costs Strong industrial supporting eco-systems Great location, government incentives Day 2 Question 1: Which is the most valuable resource of today’s business? IT Human Real estate Financial capital Question 2: The emphasis of strategic management is on Long term performance First-line managers Short-run performance Internal environment Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 3: In the final phase of strategic management, strategic information is available to Only responsible people for implementation Middle management Top management Everyone in organization Question 4: This term describing new products, services, methods that allow businesses to achieve extraordinary returns is Return on investment Innovation Competitive advantage Sustainability Question 5: The monitoring evaluating, and understanding of the external and internal environments are referred to as Environmental scanning Strategy implementation Evaluation and control Strategy formulation Question 6: What does that mean: economics of scale? Expanding investment portfolio Serving customers from different segments Lower production costs due to very large quantity Differentiating products in many segments Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 7: Strategy achieves corporate and business unit objectives by maximizing resource productivity is Functional Corporate Business All are correct Question 8: Differentiation in many markets and many products/services is an example of: Social responsibility Cost optimization Risk management Profitable development Question 9: Strategic planning within a small organization: Only done by top management Formalized and sophisticated Less possibility to succeed Informal and irregular Question 10: Identifying competitive advantage mainly happens at which level of strategy? Functional Corporate Business All are correct Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 DAY 3 KAHOOT 1 Question 1: Which of the following factors is NOT a macroeconomic factor? Competitors Law & Politics Nature Economic, social factors Question 2: Consumer behavior belongs to which factor? Government, laws, politics Culture, social factor Technology Natural environment Question 3: Industry analysis is considered as: Microeconomic factor analysis Macroeconomic factor analysis International factor analysis All are correct Question 4: The quality of human resources in a firm is considered as: Government, laws, politics Natural environment factor Technology factor Population factor Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 5: The main benefits of analyzing external environments is: Identifying companies strengths and weaknesses Improving companies' resources and competitive advantages Identifying companies' opportunities and threats Allocating human resources effectively Question 6: Trade policies belong to which factor? Economic factor Culture, social factor Technology factor Population factor Question 7: International factors and macroeconomic factors indirectly affect the companies True False Question 8: Which of the following trends does NOT belong to technological factors? Artificial intelligence Robots & Automation Blockchain Organic foods KAHOOT 2 Question 1: All of the following are competitive forces in Porter’s model except: Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Suppliers Disruptive technologies Substitute products Newmarket entrants Question 2: Which of the following industries has the lowest barrier to entry? Airlines Computer chipset Clothes shop Carmaker Question 3: Which is the most important asset of any company? Real estate Bonds Human capital Computer programs Question 4: What are the benefits for firms to implement green and sustainable strategies? Enhance firms reputations Savings costs Comply with local laws All are correct Question 5: Which is not a component of PESTEL analysis? Current competitors Law and politics Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Social factors Population Question 6: Which technology is considered very promising for future business? 5G internet 3D printing AI (Artificial intelligence) All are correct Question 7: Which of the following substitute products would be of most concern for a cable TV distributor? On-demand streaming television Satellite radio Streaming music services Internet provider Question 8: Which one does NOT belong to Economics factors? GDP Culture and lifestyle Interest rates Inflation Question 9: Reduction in production cost results in _____ Better customer services Increased competition Lower shareholder value Increased profits Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 10: Which result is the most important when we consider population and economic factors? Consumer habits Potential demand and revenues GDP growth Changing exchange rates DAY 4 Question 1: The mix in the workplace of people from different races, cultures, and backgrounds is: Diversity Population Quality of work-life Globalization Question 2: Which one is NOT an element in the primary activities of a value chain? Inbound logistics Procurement Outbound logistics Service Question 3: The particular combination of product, place, promotion, and price is called Marketing position Product life cycle Market segmentation Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Marketing mix Question 4: What is NOT an objective of internal analysis? Identifying opportunities and threats Understanding firms’ strengths and weaknesses Identifying the firm’s important resources Identifying the firm’s core capabilities Question 5: What is the most important objective of value chain analysis? Identifying opportunities and threats Identifying which activities create the most values Enhancing the firm’s profitability Understanding a firm’s business relationships Question 6: What are the main sources of competitive advantage? Market position Product ability Resource ability All are correct Question 7: The result when we take the price of the product to subtract the cost of production is called? Profit margin Revenue Cost ratio Return on investment Question 8: Companies can often control their internal environment Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 TRUE FALSE Question 9: Which one is NOT an element in the supporting activities of a value chain? HRM IT, Technology, Information systems Service Firm infrastructure Question 10: Nike allows customers to design their own shoes, this is an example of: Advanced production Mass customization Global production Internal sourcing Question 11: Assisting buyers after sales, enhancing the products’ value are activities? Inbound logistics Tax accounting Physical distribution Customer services Question 12: In a manufacturing business, which of the following transforms finished goods into cash? Operations Sales and marketing Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Inbound logistics Tax accounting Question 13: The sales process involves sales and marketing as well as outbound logistics activities: TRUE FALSE DAY 5 Question 1: Which of following is the main objective of corporate strategy? Choosing the industry/business sector for company Allocating resources effectively Both A and B are correct Both A and B are incorrect Question 2: Concentration strategy does NOT include? Market penetration Product diversification Product development Market development Question 3: Which kind of corporate strategy deals with the firm’s overall orientation towards growth? Portfolio strategy Directional strategy Parenting strategy Cooperative strategy Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 4: The ability for Nike to manufacture its own shoes and then build stores for distribution is an example of Forward integration Backward integration Horizontal integration Tranferred integration Question 5: Market development often requires more resources and time than market penetration TRUE FALSE Question 6: When company X contracted with KPMG to provide accounting services, which strategy was X using? Forward integration Backward integration Directional strategy Outsourcing Question 7: Audi has purchased a showroom in London to sell its car, this is an example of Forward integration Backward integration Question 8: Setting low price often happens with what strategy? Product development Product diversification Market penetration Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Tranferred integration Question 9: A disadvantage of vertical integration is that it creates exit barriers TRUE FALSE DAY 6 Question 1: Adding a related or complementary product to a corporation’s business units is called Concentration Horizontal growth Concentric diversification Vertical growth Question 2: Royal Dutch Shell is a … firm because it totally make 100% own suppliers and distribution Fully integrated Divisional Partially integrated Managerial Question 3: In BCG matrix, products with low market share in an unattractive industry are called: Cash cows Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Lost leaders Dogs Question marks Question 4: Growth through diversification out of an industry into an unrelated industry is called: Concentration Conglomerate diversification Concentric diversification Vertical growth Question 5: The Gioi Di Dong opened Dien May Xanh, a electronic retail chain is an example of: Concentration Conglomerate diversification Concentric diversification Vertical growth Question 6: Backward integration is often more profitable than forward integration: TRUE FALSE Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Question 7: In horizontal integration, firms want to control or own theirs: Retailers Distributors Suppliers Competitors Question 8: What are the main reasons for firms to compete with each other? Increase market share and customer base Increase competitive advantage and reduce risks Creating mutual motivation and pressure to grow All are correct Question 9: In BCG matrix, Cash Cow has … market share and … growth potential Low - low High - high High - low Low - high Question 10: SWOT analysis focuses on both internal and external environment of firms: TRUE FALSE Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Kahoot Day 7 Question 1: An organization’s goals and objectives are determined by its competitive strategy: TRUE FALSE Question 2: Firms use a … strategy to provide a specialized product or service for a narrow, small target market: Low-cost leadership Product differentiation Mass customization Focus Question 3: Business strategy dose NOT answer what question? What are customer’s demand? What are our segmentation? How can we satisfy our customers? Where are our business heading in the future? Question 4: The T in SWOT represents: Threat Tactic Technique Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
lOMoARcPSD|22689236 Task Question 5: Apple is an example of a company following which of Porter’s generic competitive strategies? Cost leadership Differentiation Cost focus Competitive scope Question 6: One skill required of the cost leadership strategy is a strong marketing and advertising ability: TRUE FALSE Question 7: Differentiation strategy often: Lowers customers sensitivity to price Increases buyer loyalty Can generate higher profits All are correct Question 8: Niche (focus) market can grow and change over time: TRUE FALSE Downloaded by Vy Bùi M? (2054012377vy@ou.edu.vn)
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