Commercial Correspondence Unit 9 Letters of Application Letters of Application A letter of application is a sales letter, in which you are both salesperson and product. The letter presents what you can offer the employer, rather than what you want from the job. 2 Letters of Application Also called a cover letter of your résumé Requirements:  Capture attention by using a good writing style  Arouse interest in your qualifications  Back up with convincing evidence  Bring about the action you want the prospective employer to take 3

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